Mandy O'Brien - Partnerize

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Mandy O'Brien

Senior Director, Managed Services

The New Performance Benchmark: Are You Winning the Answer Share War?

The affiliate channel has reached a real inflection point. For years, we’ve debated last-click attribution and its limitations. But what’s changing now is bigger. Discovery itself is shifting. ...

The Power of Diversification in Affiliate Marketing: Lessons for Q4 and…

By laying a solid foundation internally, being smart with your budgets, and expanding your partnership horizons, brands can survive and thrive during Q4 and beyond. Now is the time to ...

[DOWNLOAD] Everything You Need to Know About Booking Placements in Partner…

To help you negotiate through the booking process, the following was designed to give you an overview of the 3 key, easy steps and considerations when booking successful placements. Taking the ...

Amazon: Competitors are Primed to Cash In

One way to compete is to get creative and run your own brand-wide promotion day. There are some big competitors hitting back this year including Walmart, Target and Best Buy ...

4 Fashion Affiliate Marketing Strategies that Will Drive Sales in 2026

Get 4 fashion affiliate marketing strategies to capture the $1.17T apparel market. Learn how influencers (22% revenue share), brand bundling, and AR try-on data increase conversion rates and AOV for retail brands ...

Holiday Planning 2021: Setting Your Partnership Program Up for Success

In an effort to assist in the endeavor to create a successful 2021 holiday shopping season, we bring you targeted tips and insights on an array of topics including key holiday ...