Partner program optimization | Partnerize
Partnerize blog.
Tag: Partner program optimization
Katie Spurkeland
Jul 01, 2026
Partnerize puts the reporting you need in your inbox when you need it most with the ability to schedule reports, the latest enhancement to the platform’s reporting suite.
Mandy O'Brien
Mar 23, 2026
The affiliate channel has reached a real inflection point. For years, we’ve debated last-click attribution and its limitations. But what’s changing now is bigger. Discovery itself is shifting. ...
Andy Crossen
Mar 12, 2026
Getting exposure inside of an AI-mediated shopping experience is only valuable if there's a way to verify what happened next, attribute the influence, and ensure the right partners get compensated. ...
Daniel Tay
Nov 19, 2025
While AI continues to transform affiliate and performance marketing, from predictive analytics to smarter personalization, the real opportunity lies in the broader innovation happening across the partner ecosystem.
Maura Smith
Oct 20, 2025
Consumer journeys are changing faster than most marketers can keep pace with. Generative AI is collapsing once-clear paths into compressed experiences, where discovery, evaluation, and recommendation happen in a single ...
Maura Smith
Oct 13, 2025
The explosive growth of AI has disrupted the familiar path to purchase, creating a new "zero-click" reality where established metrics are fundamentally changed. The chart below compares the traditional click-based ...
Maura Smith
Oct 08, 2025
The explosion of generative AI and advanced Large Language Models (LLMs) has ushered in an era of zero-click discovery, rendering traditional last-click attribution models obsolete for measuring modern marketing channel ...
Katie Spurkeland
Dec 11, 2024
Leveraging measurement, forecasting, and optimization models that take into account the entirety of your cross-channel digital mix is paramount to success.
Katie Spurkeland
Nov 25, 2024
Prepare for this year’s unprecedented holiday shopping season with Partnerize's Be a Holiday Hero: 2024 Q4 Partnership Playbook, the holiday shopping prep guide that puts you on track to maximize ...
Katie Spurkeland
Sep 03, 2024
Effectively optimizing partnerships requires advertisers to tailor experiences based on the unique needs of individual or segments of partners–strategy that lays groundwork for mutually beneficial relationships.
Katie Spurkeland
Aug 02, 2024
Partnerize is helping you with your homework with our Back-to-School Content Hub, your one-stop-shop for building and deploying a strategy that helps you toP make the most of the back-to-school ...
Katie Spurkeland
Jul 16, 2024
Set your partnerships up for success by downloading our latest eBook to understand ‘musts’ that allow you to maximize revenue in the coming months, prioritize action items that posture your ...
Tyler Shanahan
Sep 28, 2023
The partnership channel is one of collaboration, and outcome-based performance and below, we outline six of our most highly-suggested practices to ensure things are running smoothly during what can be ...
Partnerize
Dec 06, 2021
Partnerize wants to ensure that you are as prepared as possible and on track to make the most of Q4 2021 by offering our dedicated page, 2021 Holiday Shopping Season Resources, as ...
Mandy O'Brien
Oct 21, 2021
In an effort to assist in the endeavor to create a successful 2021 holiday shopping season, we bring you targeted tips and insights on an array of topics including key holiday ...