Partnerize blog.
Tag: Influencers
Chrissy Kammerer
Aug 15, 2024
Learn the main differences between affiliate and influencer marketing. This guide unlocks the secrets to both & helps you pick the perfect match for your brand.
Kate Ellis
Feb 22, 2024
The rise of influencer marketing in Australia is no surprise when looking at consumers’ online footprints.
Partnerize
Feb 04, 2024
Learn all about influencer marketing in our definitive guide. This explains what influencer marketing is and everything you need to know.
Katie Spurkeland
May 17, 2023
Marketers need easy access to the tools necessary for finding, recruiting and optimizing influencers as a part of their diversified partner makeup. The Partnerize platform enables marketers to maximize the ...
Chrissy Kammerer
Jul 27, 2022
Partnership marketing's outcome-based pricing model enables brands to easily expand into new markets as as increase exposure in existing markets at a cost they can control. One of the best ...
Kate Ellis
Jun 22, 2022
Unlike their larger, more heavily followed macro influencers (500K-1M followers) and mega influencers (1M+ followers), nano and micro influencers actually make up a considerable percentage of overall influencers.
Craig Edgson
Dec 13, 2021
Influencers are an essential component of a diversified partner program, enabling brands to expand their reach and tap into engaged, high-intent audiences. However, partnership channel benefits are not limited to ...
Craig Edgson
Oct 13, 2021
The easiest way to make the most of your campaigns is to recruit right-fit partners to promote your content--a traditionally cumbersome undertaking automated by the platform’s integrated recruitment and ...
Katie Spurkeland
Sep 16, 2021
The partnership channel affords marketers and partners alike an opportunity to create a new revenue stream to help fuel profitable growth. For our part, we support winning marketers with an ...
Partnerize
Sep 13, 2021
Unlike their larger, more heavily followed macro (500K-1M followers) influencers and mega (1M+) influencers, nano and micro influencers make up a considerable percentage of influencers. So, it’s no ...
Tara Lusk
Sep 12, 2021
Marketers are quickly realizing the value of influencer partnerships. However, with increased influencer marketing investment comes a growing threat of fraud. Discover more in this Partnerize blog post.
Katie Spurkeland
Sep 02, 2021
Influencer marketing spend is expected to exceed $3B this year—a 34% increase from 2020. As influencer marketing and brand ambassador campaigns continue to gain traction and become a more integral part ...
Partnerize
Aug 30, 2021
There has been a lot of excitement around Instagram’s announcement that the social media and influencer giant will launch an affiliate program to support their creators. As the channel ...
Partnerize
Aug 19, 2021
In 2021, influencer marketing is operating full steam ahead. In fact, it continues to be one of the biggest top-of-mind initiatives and perhaps a question mark for brands big, small and ...
Craig Edgson
Jun 17, 2021
With traditional affiliate networks, recruiting right-fit partners can feel like a time-consuming and manual task, but with Partnerize, it’s easy! Discover, the Partnerize platform’s recruitment and activation engine, ...
Tara Lusk
Nov 23, 2020
If you are a retailer looking to upgrade your partnership efforts, here are some ways to drive additional partner channel sales in 2024.
Samantha Purcell
Nov 03, 2020
Charlotte Tilbury and Partnerize have been shortlisted as nominees for the “Best Use of Affiliate” award at this year’s Drum DADI Awards.
Miriam Tremelling
Feb 11, 2020
We are pleased to announce our new integration with Sideqik, the popular influencer marketing platform. This integration enables more efficient influencer program management by giving brands the ability to quantify ...
Miriam Tremelling
Dec 04, 2019
We are pleased to announce the launch of our turnkey integration with ZINE, a global leader in influencer marketing.
Miriam Tremelling
Apr 30, 2019
Our SVP of Partnerships Anshu Khurana has published a byline in Retail TouchPoints, shedding light on how brands can start to hold their influencer...