# Partnerize blog. ### Tag: Holiday Planning **Katie Spurkeland** Mar 10, 2026 ###### [Download The Rise of Strategic Waiting: Winning the 2026 Promotional…](/content/resources/blog/download-the-rise-of-strategic-waiting-winning-the-2026-promotional-calendar/index.html) In the current machine-mediated market, where AI overviews and chatbots often intercept the consumer journey before a click happens, simply "being there" isn't enough. Brands must lean into these key... **Kate Ellis** Dec 11, 2025 ###### [Golden Quarter 2025: What Affiliate Marketers Need to Know to Maximize Q4…](/content/resources/blog/golden-quarter-2025-what-affiliate-marketers-need-to-know-to-maximize-q4-revenue/index.html) Every year, Q4 earns its reputation as the "Golden Quarter" for brands. But when consumers actually spend, why they spend, and where they go for deals has shifted dramatically... **Chrissy Kammerer** Nov 07, 2025 ###### [Downloads Your Last-Minute Playbook to Capture Record Holiday E-Commerce…](/content/resources/blog/downloads-your-last-minute-playbook-to-capture-record-holiday-e-commerce-growth/index.html) The clock is officially ticking, and you must activate your Q4 partnership plan to secure your share of a massive digital market. While overall U.S. retail growth is slowing... **Chrissy Kammerer** Nov 05, 2025 ###### [Singles' Day is Here: Your Last-Minute Partnership Optimization Checklist](/content/resources/blog/singles-day-is-here-your-last-minute-partnership-optimization-checklist/index.html) Singles' Day is one of the world's largest retail events, with 2024 global revenues reaching approximately $199 billion to $203.6 billion USD. While the core of your strategy should be set... **Chrissy Kammerer** Oct 28, 2025 ###### [Holiday Hub Page 2025 Holiday Shopping Season: How to Adapt to Shifting…](/content/resources/blog/holiday-hub-page-2025-holiday-shopping-season-how-to-adapt-to-shifting-consumer-trends/index.html) The 2025 holiday shopping season is poised to be both unique and challenging for retailers. With a slowdown in overall growth expected... **Katie Spurkeland** Sep 22, 2025 ###### [Download Get Ready to Win Q4: Your Holiday Partnership Program Checklist](/content/resources/blog/download-get-ready-to-win-q4-your-holiday-partnership-program-checklist/index.html) The holiday shopping season is here, and with plenty of revenue potential at stake, it’s never too soon to prepare. To ensure your brand earns a piece of the... **Chrissy Kammerer** Aug 28, 2025 ###### [Last-Minute Planning & Optimizations: Back-to-School Partnership…](/content/resources/blog/last-minute-planning-optimizations-back-to-school-partnership-playbooks/index.html) The 2025 back-to-school season is a massive opportunity you can't afford to miss. With the National Retail Federation (NRF) projecting a record $128.2 billion in spending... **Craig Edgson** Feb 03, 2025 ###### [Marketing Calendar "Musts": 2025 Key Shopping Holidays to Include in Your…](/content/resources/blog/marketing-calendar-musts-2025-key-shopping-holidays-to-include-in-your-promotional-plans/index.html) Partnerize has put together a handy guide to the key shopping holidays for 2025 along with some handy tips for optimizing your holiday promotions. **Georgina Gray** Nov 27, 2024 ###### [Luxury Retail Trends and Black Friday 2024: A Landscape in Transition](/content/resources/blog/luxury-retail-trends-and-black-friday-2024-a-landscape-in-transition/index.html) While financial conditions may be improving for shoppers, they remain selective. This gives luxury retailers the chance to shine through thoughtful, customer-centric approaches that maintain brand integrity while driving meaningful... **Tyler Shanahan** Sep 28, 2023 ###### [6 Easy Steps to Get Your Partnership Program Holiday Ready](/content/resources/blog/6-easy-steps-to-get-your-partnership-program-holiday-ready/index.html) The partnership channel is one of collaboration, and outcome-based performance and below, we outline six of our most highly-suggested practices to ensure things are running smoothly during what can be... **Katie Spurkeland** Dec 08, 2022 ###### [Download Partnership Planning: Your Last-Minute Holiday Cheat Sheet](/content/resources/blog/download-partnership-planning-your-last-minute-holiday-cheat-sheet/index.html) To help you navigate this holiday season, we’ve collected key trends, statistics, and tips to fuel some last-minute changes for your campaigns. You can download our last-minute holiday cheat... **Katie Spurkeland** Oct 21, 2021 ###### [Holiday Planning 2021: Setting Your Partnership Program Up for Success](/content/resources/blog/holiday-planning-2021-setting-your-partnership-program-up-for-success/index.html) In an effort to assist in the endeavor to create a successful 2021 holiday shopping season, we bring you targeted tips and insights on an array of topics including key holiday... **Mandy O'Brien** Oct 21, 2021 ###### [Sales Index: Let Data Be Your Holiday Planning Guide](/content/resources/blog/sales-index-let-data-be-your-holiday-planning-guide/index.html) When we look at two key areas, YoY revenue and commission rates, the YoY data supports that there is definite ramping happening among Partnerize advertisers. And this is not... **Tara Thomas** Nov 27, 2021 ###### [Singles' Day 2021: Last Minute Tips](/content/resources/blog/download-singles-day-2021-last-minute-tips/index.html) While 2020 proved itself to be a year of epic trials and triumphs, it was also most certainly a wild ride for marketers. **Katie Spurkeland** Nov 03, 2021 ###### [5 Simple Steps to Overcome Holiday Hurdles](/content/resources/blog/5-simple-steps-to-overcome-holiday-hurdles/index.html) There’s good news for marketers leveraging Partnerize. They can adapt to the 2021 holiday shopping season hurdles while accommodating consumers’ desire to spend by implementing these tactics into their holiday ... **Maura Smith** Nov 02, 2021 ###### [10 Things to Do Now to Get Your Partnership Program Holiday Ready!](/content/resources/blog/10-things-to-do-now-to-get-your-partnership-program-holiday-ready/index.html) While it may feel like holiday time is still a month away, the reality is that we’re squarely in the thick of Q4, which is often the most critical... **Katie Spurkeland** Jan 14, 2022 ###### [Master Your Marketing Calendar with 2022 Key Shopping Holidays](/content/resources/blog/download-master-your-marketing-calendar-with-2022-key-shopping-holidays/index.html) When curating your strategy for the partnership channel, it's crucial that you are considering holiday-specific optimizations for key shopping holidays throughout the year.