# Partnerize blog. ### Posts by Craig Edgson ## New to Partnerize: Persistent Tracking Amid Google’s Parallel Tracking… **Jun 19, 2025** [Partnerize partners that currently use parallel tracking can immediately implement the Partnerize tracking support solution for their Google Ads. Not yet joined to Partnerize? Sign up to work with the ...](/content/resources/blog/new-to-partnerize-persistent-tracking-amid-googles-parallel-tracking-update/index.html) [Read more >](/content/resources/blog/new-to-partnerize-persistent-tracking-amid-googles-parallel-tracking-update/index.html) ## New to Partnerize: On-Demand Path-to-Purchase Visibility for Data-Driven… **Feb 19, 2025** [Insight into path to purchase touchpoints is paramount to developing and deploying a data-based strategy–visibility that is made possible by Insights, an enhancement to the Partnerize reporting and analytics ...](/content/resources/blog/new-to-partnerize-on-demand-path-to-purchase-visibility-for-data-driven-partnership-insights/index.html) [Read more >](/content/resources/blog/new-to-partnerize-on-demand-path-to-purchase-visibility-for-data-driven-partnership-insights/index.html) ## Marketing Calendar "Musts": 2025 Key Shopping Holidays to Include in Your… **Feb 03, 2025** [Partnerize has put together a handy guide to the key shopping holidays for 2025 along with some handy tips for optimizing your holiday promotions.](/content/resources/blog/marketing-calendar-musts-2025-key-shopping-holidays-to-include-in-your-promotional-plans/index.html) [Read more >](/content/resources/blog/marketing-calendar-musts-2025-key-shopping-holidays-to-include-in-your-promotional-plans/index.html) ## How Effective Partner Messaging Can Amplify Your Holiday Promotions **Nov 04, 2024** [Explore the benefits of the enhanced email editor by visiting the Partner Communications tool. Not a Partnerize advertiser? Learn more about how Partnerize can help you maximize the benefits of ...](/content/resources/blog/how-effective-partner-messaging-can-amplify-your-holiday-promotions/index.html) [Read more >](/content/resources/blog/how-effective-partner-messaging-can-amplify-your-holiday-promotions/index.html) ## New to Partnerize: Customize Your Dashboard for an On-Demand Performance… **Aug 28, 2024** [Keeping a pulse on program performance is critical to driving success–insight that is front-and-center with customizable dashboards, the latest enhancement from Partnerize.](/content/resources/blog/new-to-partnerize-customize-your-dashboard-for-an-on-demand-performance-overview-of-your-key-metrics/index.html) [Read more >](/content/resources/blog/new-to-partnerize-customize-your-dashboard-for-an-on-demand-performance-overview-of-your-key-metrics/index.html) ## Simplify your Back-to-School Planning with Partnerize’s Analytics **Jul 30, 2024** [With parents planning to spend nearly $600 per child during this back-to-school shopping season, leveraging insights from previous performance is critical to strategic optimization. To develop your back-to-school strategy, tap into ...](/content/resources/blog/simplify-your-back-to-school-planning-with-partnerizes-analytics/index.html) [Read more >](/content/resources/blog/simplify-your-back-to-school-planning-with-partnerizes-analytics/index.html) ## New to Partnerize: Dynamic, Personalized Newsletters that Keep Your… **Apr 19, 2024** [Partnerize’s email editor enhancements streamline the process of developing and deploying personalized content to partners–details that keep partners in-the-know of key elements for brand promotion.](/content/resources/blog/new-to-partnerize-dynamic-personalized-newsletters-that-keep-your-partners-in-the-know/index.html) [Read more >](/content/resources/blog/new-to-partnerize-dynamic-personalized-newsletters-that-keep-your-partners-in-the-know/index.html) ## Build Out Your Q1 Marketing Campaigns with Key Shopping Holidays **Feb 28, 2024** [Partnerize has put together a handy guide to the key shopping holidays 2024, along with some useful tips for optimizing your holiday promotions.](/content/resources/blog/build-out-your-q1-marketing-campaigns-with-key-shopping-holidays/index.html) [Read more >](/content/resources/blog/build-out-your-q1-marketing-campaigns-with-key-shopping-holidays/index.html) ## Let Analytics Help Drive Your Holiday Strategy **Nov 20, 2023** [Marketers need easily-digestible reporting to make data-driven decisions. Whether you need a performance summary or a deep dive into holiday shopping season success metrics, Partnerize has you covered.](/content/resources/blog/let-analytics-help-drive-your-holiday-strategy/index.html) [Read more >](/content/resources/blog/let-analytics-help-drive-your-holiday-strategy/index.html) ## Drive Your Partner Program with KPIs to Measure Success **May 31, 2023** [Establish moderate goals for the channel to accurately reflect on performance and evaluate overall success. To get started, set at least one monthly goal monthly, and evaluate performance and updating ...](/content/resources/blog/drive-your-partner-program-with-kpis-to-measure-success/index.html) [Read more >](/content/resources/blog/drive-your-partner-program-with-kpis-to-measure-success/index.html) ## 5 Ways Your Affiliate Management Software Can Unlock Growth **Mar 21, 2023** [Here are five ways you affiliate management software can unlock your growth. If you are looking to take a fresh approach to your affiliate program, read this.](/content/resources/blog/5-ways-your-affiliate-management-software-can-unlock-growth/index.html) [Read more >](/content/resources/blog/5-ways-your-affiliate-management-software-can-unlock-growth/index.html) ## Partners, Maximize Your Promotional Capabilities in 2023 with Partnerize **Jan 03, 2023** [Brands and partners alike are kicking off 2023 by developing a partner channel strategy that allows them to garner their share of this consumer spend. For partners in particular, it’s ...](/content/resources/blog/partners-maximize-your-promotional-capabilities-in-2023-with-partnerize/index.html) [Read more >](/content/resources/blog/partners-maximize-your-promotional-capabilities-in-2023-with-partnerize/index.html) ## Affiliate and Partnership Tracking Transcends Digital Boundaries **Jul 21, 2022** [Affiliate and partnership marketing are no longer relegated to just digital. Learn more about code-based tracking on our blog!](/content/resources/blog/affiliate-and-partnership-tracking-transcends-digital-boundaries/index.html) [Read more >](/content/resources/blog/affiliate-and-partnership-tracking-transcends-digital-boundaries/index.html) ## [Ebook] Influencers, Make the Partnership Channel Your Newest Revenue Stream **Dec 13, 2021** [Influencers are an essential component of a diversified partner program, enabling brands to expand their reach and tap into engaged, high-intent audiences. However, partnership channel benefits are not limited to ...](/content/resources/blog/ebook-influencers-make-the-partnership-channel-your-newest-revenue-stream/index.html) [Read more >](/content/resources/blog/ebook-influencers-make-the-partnership-channel-your-newest-revenue-stream/index.html) ## Best-Fit Partner Recruitment for the Holidays and Beyond! **Dec 03, 2021** [It’s not too late to recruit partners that can play a role in your success story throughout Q4 and beyond! Discover, the Partnerize platform’s recruitment engine, automates tedious ...](/content/resources/blog/best-fit-partner-recruitment-for-the-holidays-and-beyond/index.html) [Read more >](/content/resources/blog/best-fit-partner-recruitment-for-the-holidays-and-beyond/index.html) ## Drive Results with Branded, Event-Based Partner Communications **Nov 24, 2021** [For marketers, building mutually beneficial relationships with partners and keeping them engaged with your campaigns is a vital part of driving profitable growth.  Keeping partners up to date with your ...](/content/resources/blog/drive-results-with-branded-event-based-partner-communications/index.html) [Read more >](/content/resources/blog/drive-results-with-branded-event-based-partner-communications/index.html) ## How Partnerize Empowers Marketers to Maximize the Benefits of Their… **Oct 13, 2021** [The easiest way to make the most of your campaigns is to recruit right-fit partners to promote your content--a traditionally cumbersome undertaking automated by the platform’s integrated recruitment and ...](/content/resources/blog/how-partnerize-empowers-marketers-to-maximize-the-benefits-of-their-influencer-campaigns/index.html) [Read more >](/content/resources/blog/how-partnerize-empowers-marketers-to-maximize-the-benefits-of-their-influencer-campaigns/index.html) ## Let Data Guide Your Decisioning: Actionable Insights Made Possible by… **Aug 25, 2021** [For marketers,  gaining transparency into partner performance is essential to strategic optimization. To provide you the visibility necessary to optimize partnerships, Partnerize is committed to continuously delivering reporting enhancements that ...](/content/resources/blog/let-data-guide-your-decisioning-actionable-insights-made-possible-by-partnerizes-measure/index.html) [Read more >](/content/resources/blog/let-data-guide-your-decisioning-actionable-insights-made-possible-by-partnerizes-measure/index.html) ## [Download] Discover: Recruitment And Optimization Efficiencies That Fuel… **Jun 17, 2021** [With traditional affiliate networks, recruiting right-fit partners can feel like a time-consuming and manual task, but with Partnerize, it’s easy!  Discover, the Partnerize platform’s recruitment and activation engine, ...](/content/resources/blog/download-discover-recruitment-and-optimization-efficiencies-that-fuel-profitable-growth/index.html) [Read more >](/content/resources/blog/download-discover-recruitment-and-optimization-efficiencies-that-fuel-profitable-growth/index.html) ## 10 Things Your Affiliate Network Can’t (or Won’t) Provide **Jun 03, 2021** [Today’s digital marketing landscape is sophisticated and nuanced. Modern marketers rely on relationships that are built on the sturdy foundation of data-driven performance.](/content/resources/blog/10-things-your-affiliate-network-cant-or-wont-provide/index.html) [Read more >](/content/resources/blog/10-things-your-affiliate-network-cant-or-wont-provide/index.html) ## Discover Prospects: Limitless Recruitment from the Broader Digital Ecosystem **May 12, 2021** [The partnership and affiliate channels enable marketers to expand to new markets by providing an attractive pay-for-outcome model, automation and scale, enabling continued revenue growth for both marketers and partners](/content/resources/blog/discover-prospects-limitless-recruitment-from-the-broader-digital-ecosystem/index.html) [Read more >](/content/resources/blog/discover-prospects-limitless-recruitment-from-the-broader-digital-ecosystem/index.html)