Partnerize blog.

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Aaron O'Brien
Senior Data & Analytics Product Manager

Peak 2025: Cyber 5 Performance Summary

The affiliate benchmark group's overall peak performance (Nov 1 - Dec 2) remains positive, showing a +3% year-over-year (YoY) revenue increase for global retail (less food & drink), largely driven by a 5% higher ...

Peak Performance Check-In: The Mid-Season Momentum Leading to Black Friday

The retail calendar from October 1st to November 21st marks the crucial ramp-up to the Cyber 5, and our latest global data confirms that the momentum is building rapidly. While Singles’ ...

Decoding Peak 2025: Key Retail Trends from October 1st – November 11th

So far, the narrative for peak 2025 is clear: the path to purchase requires more traffic and delivers fewer conversions, but the conversions that do happen are far more valuable. Brands ...