Partnerize Helped Dagne Dover Achieve 83% YoY Growth in Partner Revenue | Case Study | Partnerize

The set up

With an aim of making life easier through problem solving and good design, performance bag company, Dagne Dover, wanted to work/focus specifically with content partners who were adept at sharing their brand story and key information about their products while engaging their audiences at all phases of the funnel.

The treatment

Dagne Dover’s migration to Partnerize from Rakuten was swift and easy, integrating and launching in under 20 days. Following the program launch, they utilized the Partnerize recruitment and activation engine, Discover, to easily find and recruit content partners. Further, by utilizing the platform’s Exclusive Code technology, they were able to optimize and incentivize content partners like relied-upon VOX Media.

In the first two months following launch:

86

%
of partners recruited and activated were content and content syndication.

88

%
of traffic-active were content and content syndication.

92

%
of partners recruited and activated were content and content syndication.

In the 12 months following launch:

56

%
of all joined partners were content and content syndication partners.

77

%
of active-by-traffic partners were content and content syndication.

82

%
of active-by-sales partners were content and content syndication.

The results

YoY (2022 compared to 2021)

58

%
Traffic increase

177

%
Conversion increase

162

%
Revenue increase

75

%
Conversion rate increase

400

%
Content partner relationship increase

Dagne Dover case study

Download our case study to learn how Dagne Dover was able to easily find and recruit content partners as well as optimize and incent content partners utilizing the Partnerize’s Exclusive Code technology.